Affiliate Marketing – Unraveling its mystery!
How to do Affiliate Marketing?
Business is a big word and it does not appease everyone. This is why 92% of the world’s population feel comfortable working for someone. The joy of working for a given time and forgetting about it is something which we all look forward to. To achieve this, we can try affiliate marketing. This is a field which enables us to earn money without working for it.
When I say the benefits of regular employment, I should be able to expose the other side of the coin. The fact is, you have to be a Yes man and knowledgeable about the work you are supposed to do. This knowledge update is a continuous process, though and this would perhaps help you to grow in the organization.
Why do people fear doing business and marketing:
Being a businessman/woman or an entrepreneur is not everyone’s cup of tea. Just like we get inspired to do our best in a job, it requires just a little more courage and motivation to become an employer or businessperson. If you take calculated risks, doing business is a very lucrative option. Affiliate marketing is a business that does not involve any risk.
Scenario of doing business in the past:
Let me give you an example of “Chandrika Soap”. All of us are aware of this brand as we see numerous advertisements about this product on TV channels. The story about the founding of this product is like this. The owner of Chandrika soap, Sri C. R. Kesavan Vaidyar started his enterprise by making soaps. He named it ‘Chandrika’. He was an ayurvedic physician and started this business in 1940. The manufacturing activity was carried out in a small town called Irinjalakuda in Kerala. The soap was manufactured using natural and ayurvedic ingredients. In those days, the concept of affiliate marketing was not there. He marketed the soap by visiting houses in his village.
This same methodology was adopted by Dhirubhai Ambani as well. He used to promote his products on a bicycle. What is common in all these businessmen/entrepreneurs is the fact that they were well aware of different opportunities and had the will to spend time to work on their passion and develop it into an economically viable opportunity.
Today’s Scenario:
Today, technology has enabled and provided more avenues to become an entrepreneur. You can do business and earn money by promoting it digitally. You can become an entrepreneur with affiliate marketing. This will help in augmenting your income. As an affiliate marketeer, you can hope to earn millions, passively
Let us explore the world of Affiliate Marketing. It is a field that enables you to earn substantial income, even without putting in much effort. This will surprise you. You don’t have to meet anyone or travel anywhere to do this business. You can do Affiliate marketing, from the comforts of your house, by spending just about 30mts-2hrs in a day.
What is affiliate marketing?
Simply put, affiliate marketing involves referring a product or service. This is done by sharing it on a blog, social media platforms, or on a website. The affiliate earns a commission each time someone makes a purchase. The commission is earned through a unique link associated with their recommendation.
On the Internet, there are lots of companies who want to promote their product through Affiliate Marketing. This means you can contact those companies and offer your services to them. In return, you will earn a commission.
I found one book to be very informative about Affiliate Marketing. If you want to learn more about affiliate marketing, you can use it as reference material. This book is available online and is titled “A Step-by-Step Guide for beginners – 2020 edition: 1“. Click on the link https://amzn.to/3plQkiU to own a copy for yourself.
How does Affiliate Marketing work?
To make affiliate marketing work effectively, you must follow certain proven steps. Based upon your passion and interest you must first identify an industry. There are thousands of companies and products which you can start promoting online. You must choose these products intelligently. If you do not choose the right product and company you will fail in this field.
How to choose the product and industry?
We must choose an Industry that fits into our profile. Never do the mistake of choosing an industry by its name, popularity and the products/services it has. The experts in Affiliate marketing have suggested three components to choose the right industry.
- Interests / Passion
- Knowledge/Skills
- Hobbies.
A ) Let me say, I am interested in gardening. In such a case, I will choose to promote products of industries related to agriculture, horticulture, and the like. It could be agriculture and horticulture products, services, and technology. Example: Fertilisers, manure, pots, gardening tools, garden chairs, trellis, etc.
B) You can choose an industry based on your knowledge and skills. If you are a technocrat, you can choose products/industries that are based on technology. Example: Video editing software, lighting equipment, updates on technology, etc.
C) You can choose products/services that match your hobbies. Example: Sports – Sportswear, hiking shoes, travel bag; Travelling – Travel companies, tourist destinations, etc.
